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OUR APPROACH

We open our ears, hearts, eyes, and minds

We don’t assume or predetermine what your business or organization needs.
We listen, we feel, and we embrace your situation — to create a solution that is unique and effective for you.

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Building to learn,
and learning as we build

Each step informs the next, guiding us to build towards a meaningful and valuable result for you.

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Inspiration

We adopt a “beginner’s mindset” opening ourselves to all possibilities and immersing ourselves in the wants, needs, and challenges of the business and the customer. We embrace limitations as an opportunity to inspire a unique solution that creates a lasting impact for all.

Ideation

We translate our inspiration into actionable insights, and generate ideas to identify a breadth of possibilities. From our ideas, we create just enough to test with the people we initially learned from, using their feedback to refine, iterate, and build until we have a solution that is ready to move forward

Implementation

We bring your solution to life by developing an inclusive and accessible customer experience that connects digital experiences and physical customer experience together using the guiding lights of your brand.

Instantly tap into our decades
of experience

Our partners choose us for our proven collaborative processes, creative agility, industry expertise, and the invaluable lessons we've learned from over a decade of success guiding companies and organizations to change for the better.

Whether you're working with a creative partner for the first time, or you are a seasoned pro, we have your back.

We exist to efficiently deliver meaningful solutions that are tailored to your specific goals, faster and with a higher degree of craftsmanship. We remove any unnecessary obstacles that may slow the progress of your business, ensuring a smooth flow of value.

You can have confidence in receiving personalized attention and support from an expert creative partner.

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Expert guidance

We provide expert guidance to confidently lead you through every step of your project. With Fine Humans by your side, you’ll navigate the complexities of your goals with ease, ensuring that your vision is not only met but exceeded.

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Communication and collaboration

You have direct access to Fine Humans, facilitating smoother communication and collaboration throughout the project. You’re involved every step of the way, and you’ll always know when and what to expect.

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Quick and nimble

We can quickly pivot strategies, respond to feedback, and implement changes with ease, resulting in faster turnaround times and greater flexibility in execution.

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Passion and commitment

We’re driven by a strong passion and commitment for our craft, leading to the highest level of dedication and enthusiasm in delivering value for you.

Services that produce
Creative Capital

Creating authenticity and consistency across your customer experiences —
drives growth and engagement that accelerates value.

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Brand Identity Development

Your brand is the sum total of all the visual, verbal, and interactive experiences your company provides for the humans they seek action from. Your brand is how others perceive you, it’s the judgement they make that informs their decision making. Our brand identity work helps build trust and inspire desired engagement.

INCLUDES

  • Core Values, Mission, & Content Creation
  • Logo Developement
  • Design System Creation
  • Color Theory
  • Art Direction
  • Graphic Design
  • Typography
  • Photography
  • Illustration
  • Animation

Product Shaping & Strategy

The only way to do this, is by asking the right questions and speaking to the humans closest to the issue. Product shaping saves time and money by defining early, and at the right level of abstraction, where users can be successful, highlighting functionality requirements before ever jumping into wireframes or high fidelity mockups. Our shaping exercises help you better estimate your investment from a product, team, time, and technical perspective.

INCLUDES

  • User Discovery and Alignment
  • Experience Mapping
  • User Flow and Journey Mapping
  • User Experience Audits
  • Requirements Scoping
  • Product Shaping
  • Information Architecture Developement
  • FigJam Collaboration

User Experience & Interface Design

We take a human-centered approach when designing our user experiences Our solutions must not only be usable, accessible, feasible and beautifully designed, our solutions must meet the user where they are, fit into their lives, and make them a better version of themselves. We develop everything from white board sketches to high-fidelity wireframes and prototypes meant for user testing or to begin development. We design aesthetically beautiful, functional and universally accessible interfaces accompanied with style guides and direction to increase the ease and accuracy in development.

INCLUDES

  • Gamification Theory, Rules, and Systems
  • Wireframe Design
  • Prototyping
  • Content Creation
  • A/B Testing
  • High Fidelity Visual Design
  • Design System Creation and Management

Website Design

We offer meticulous web design services to create visually stunning and user-friendly websites that leave a lasting impression. Our team focuses on intuitive navigation, responsive layouts, and seamless journeys for visitors. Whether you want to establish a new digital presence or revamp an existing one, we combine creativity and functionality to deliver a website that aligns with your brand identity and business goals.

INCLUDES

  • Site Goal Developement
  • User Success Workflows
  • User Conversion Workflows
  • Wireframe Developement
  • Content Creation
  • High Fidelity Visual Design
  • Animation
  • Webflow Development

Market Research, Outreach, & Growth

Gone are the days of a one size fits all, set it and forget it outreach. We develop highly personalized campaigns that reach users across multiple channels, following users behavioral cues and builds customized strategies in order to optimize growth. We aim to build highly engaged audiences that increase retention, lifetime value, cut acquisition costs, lift revenues, and increase the efficiency of your marketing spend.

INCLUDES

  • KPI Developement
  • Conversion Workflows
  • Campaign Developement
  • Email List Developement
  • Email Marketing
  • Social Media Footprint Design
  • Event Branding
  • Comprehensive Tradeshow Maketing

Project Management

As a brand, you have countless marketing objectives and business decisions to make. Your overall strategy should be determined by your ultimate goal state, while our creative strategies provide the guideposts along the way.

INCLUDES

  • Timeline Management
  • Presentations & Meetings
  • Trello Project Tracking and Timeline Software

Project Discovery

We dig in to understand the state of all things concerning your creative strategy. Even if you don’t exactly know what you need to do next, we are eager to help you figure out just what is needed to take you from where you are to where you desire to be.

INCLUDES

  • Market Research
  • Brand Discovery
  • Customer Interview
  • Product Market-Fit Research
  • User Research
  • FigJam Collaboration

Business Aligned Consulting

We dig in to understand the state of all things concerning your business strategy. Even if you don’t exactly know what you need to do next, we are eager to help you figure out just what is needed to take you from where you are to where you desire to be.

INCLUDES

  • Marketing Strategy
  • Experience Strategy
  • Design Strategy

We've got experience in a variety of industries

Artifical Intelligence

Crafting visually compelling designs that enhance the user experience and communicate the innovation behind AI solutions.

Clinical Trials

Designing impactful user experiences to streamline information dissemination, ensuring clarity and accessibility in the clinical trial process.

Education

Tailoring creative solutions that engage and inspire learners, fostering a visually enriching educational brand experience.

Healthcare

Developing design strategies that communicate the essence of healthcare services, promoting trust and accessibility in medical information.

Higher Education

Creating visually cohesive branding, User Experience, and communication materials that resonate with the academic community, prospective students, and stakeholders.

Machine Learning

Designing intuitive interfaces and visuals that demystify complex Machine Learning concepts, making them accessible to a wider audience.

Not-For-Profit

Crafting compelling visuals that convey the mission and impact of not-for-profit organizations, fostering increased awareness and support.

Robotics

Designing delightful and user-friendly interfaces that showcases cutting-edge technology and advancements in the field of robotics and human interaction.

Restaurants

Creating enticing and visually appetizing designs that capture the essence of dining experiences, drawing customers in and enhancing brand identity.

Retail

Developing visually appealing and cohesive branding materials that elevate the retail experience and resonate with target audiences.

Technology

Designing innovative and modern experiences that pay off brand promises by capturing attention and helping users easily use technology to their benefit.

PROCEED WITH CONFIDENCE

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PROCEED WITH CONFIDENCE

Whatever challenge your business might face, you don’t have to solve it alone.
Let’s talk about the change you’re here to make — and let’s make it together.

Create Positive Change